In Reply to: I heard or saw an interview with Cronin talking NIL posted by JTL on March 26, 2025 at 14:42:15
I can envision a scenario where UCLA gets outbid for Mara and some of the top point guards. Landing those kinds of players will require them to prioritize more than just money. Bolch touched on this, noting that Cronin does a great job of selling the university. We'll see how it plays out. My takeaway is that unless UCLA finds a generous billionaire donor, any UCLA coach will need to be not only a top-tier Xs and Os coach but also a skilled salesman if the program hopes to become a national contender in this new era.
I suppose that's always been the case, but the ability to sell the program has become even more crucial as we compete against a new wave of well-funded programs. Teams like BYU, with deep financial resources, will have an advantage over us in that respect.